Sometimes sellers can follow all the rules, enroll in Brand Registry, activate A+ Content and Report a Violation, play nice and all, and it still isn’t enough. To give you an example of a too-common scenario; Your Brand Registry protects listings but doesn’t authenticate individual units in FBA. If your inventory is mixed together, a […]
4 Tools That Prevent Counterfeiting on Amazon Read More »
The Amazon Brand Registry is a great solution for brands, but many multi-brand operators find themselves juggling which brands are enrolled, which have lapsed trademarks, and which need auditing. For single-brand operators, the gap is different but just as common: enrolled years ago for A+ Content and Sponsored Brands, turned those on, and haven’t been
Amazon Brand Registry: What It Is, How to Sign Up, and Why to Use It Read More »
Here’s a nightmare scenario for an 8-figure seller; Losing the Buy Box on their own ASIN because a counterfeit unit worked into FBA through commingled inventory, triggered authenticity complaints, and Amazon’s system flagged the ASIN. This is the scenario Amazon’s Transparency Program was created to prevent. Launched in 2017, the program allows sellers to verify
Amazon Transparency Codes: Key Information About the Amazon Transparency Program Read More »
A career supply-chain operator partnered with ZonPrep to make Amazon inbound faster, clearer, and easier to plan around. Key results 6–10 days to Prime-eligible with ZonPrep $0 in inbound placement fees (Saved UEP over $100k) 99.9% accuracy across millions of units shipped The challenge Amazon inbound is a discipline of its own. Two shifts made
How Upper Echelon hit six-day time-to-Prime on Amazon Read More »
Customer: Monster Pets — #1 pet seller on Amazon, top-50–75 overall Model: High-velocity, on-demand reseller — ~4,500 active SKUs replenished weekly, 100,000 units/week The shift: From Amazon Freight’s largest East Coast shipper, drowning in placement fees and 30-to-40-day inbound delays, to near-zero placement fees and inbound in days. At a glance Placement fees: From six
Amazon rebranded its logistics portfolio and named P&G, 3M, Lands’ End, and American Eagle as early adopters. Here is what that signal means for sophisticated Amazon operators — and why your inbound strategy just became more important, not less. What Amazon Actually Announced On May 13, 2025, Amazon announced the renaming of its unified logistics
Amazon Supply Chain Services: What the ASCS Rebrand Actually Means for $10M+ Sellers Read More »
At 100,000 units per month, Amazon’s storage fee structure is not a nuisance. It is a material cost center. And it has gotten more complicated. In the last two years, Amazon has layered a monthly storage fee, an aged inventory surcharge, a storage utilization surcharge, and a low-inventory level fee into a system that punishes
Amazon FBA Storage Fees: The Four-Layer Cost System Draining Your Margins Read More »
For Amazon sellers operating at scale, inventory management is not a back-office function—it is a core competitive lever. At the $10M+ revenue level, the difference between a 30-day stockout and a seamless replenishment cycle can mean hundreds of thousands of dollars in lost revenue, a depressed organic ranking that takes months to recover, and a
For Amazon FBA sellers doing $10M+ annually, freight shouldn’t be a logistics afterthought. Your freight is a core operating cost that directly shapes margin, inventory velocity, and stockout risk. Yet most operators treat the LTL vs. FTL decision as a simple size calculation. It is not. It is a strategic tradeoff with cascading implications for
Amazon Freight Strategy: LTL vs. FTL for Amazon FBA Read More »
Amazon FBA is more than just a shipping option. For serious operators, whether or not to sell on FBA is a strategic decision that affects margin, conversion, inventory health, working capital, channel control, and the speed at which inventory becomes sellable. Amazon gives sellers multiple ways to participate in its ecosystem, including Seller Central, Vendor